Serbian Companies reactivity and flexibility and their crisis management efficiency and effectiveness
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In a sample taken of 1,000 managers working in Serbian companies we studied the effects of company flexibility and reactivity relating to how effective their crisis management is by presenting them with a hypothetical crisis situation. The results suggest that the more reactive and flexible a company, the more efficient and effective their crisis management is.
Keywords:flexibility / reactivity / crisis management / effectiveness / efficiency
Source:Journal for East European Management Studies, 2017, 22, 2, 257-270
- Rainer Hampp Verlag, Mering